The Dallas Cowboys have always been one of the most storied franchises in NFL history, a team rich with tradition, iconic players, and a fan base that spans generations. Yet despite their proud history, the Cowboys have faced a long drought when it comes to reaching the pinnacle of postseason success in recent decades. Since their last NFC Championship appearance in the 1995 NFL season, the team has struggled to get back to that defining moment, often falling short in the playoffs despite talented rosters and high expectations. But now, with the 2025-2026 NFL season underway and preseason games setting the tone, the Cowboys are sending a clear message to the league — they’re ready to break that nearly three-decade dry spell and compete for the NFC crown once again.
This confidence was on full display during the Cowboys’ first preseason game of the year against the Los Angeles Rams. The matchup was already meaningful, as the two teams have history and both boast talented rosters eager to make an impact. However, what grabbed headlines was a bold declaration from the Cowboys’ star quarterback, Dak Prescott. After the game, Prescott reportedly told Rams owner Stan Kroenke directly, “We’ll meet y’all in the NFC Championship \[Game].” This statement resonated far beyond the locker room, instantly sparking buzz throughout the NFL community and among fans. Prescott’s words are not just bravado — they reflect the genuine belief within the Cowboys organization that this season could be their breakthrough.
The Cowboys’ drought from the NFC Championship stage has been a point of frustration and reflection for the franchise. Since the 1995 season, when Dallas last advanced to the NFC Championship Game before falling to the Green Bay Packers, the team has had moments of promise but has ultimately failed to make that deep postseason push. Several factors have contributed to this, including coaching changes, injuries, inconsistency, and the intense competitiveness of the NFC. The conference has been dominated at times by powerhouses such as the Packers, Seahawks, 49ers, and Rams, each boasting strong defenses and dynamic offenses that have posed challenges for Dallas.
Despite these hurdles, the Cowboys have steadily built a roster that mixes seasoned veterans with young talent, aiming to blend experience with explosive playmaking ability. Dak Prescott has been the centerpiece of this effort. Since being drafted in 2016, Prescott has grown into one of the league’s top quarterbacks, known for his leadership, arm strength, and ability to perform under pressure. His resilience, especially after returning from a devastating injury in 2020, has inspired teammates and fans alike. Alongside Prescott, Dallas boasts a strong offensive line, a versatile running game, and dynamic receivers who can stretch the field. The defense, under new coaching leadership and revamped schemes, is also showing signs of improvement, aiming to complement the offense’s firepower with a stout presence on the other side of the ball.
The Cowboys’ preseason opener against the Rams was a test of this newfound confidence and chemistry. While preseason games don’t count towards regular season records, they are critical for establishing momentum, evaluating depth, and building team cohesion. The game was competitive and hard-fought, with both teams showcasing their strengths and identifying areas for improvement. Dallas’ effort was marked by disciplined execution and flashes of brilliance, reflecting the work put in during training camp and offseason preparations.
But Prescott’s postgame remark is perhaps the most telling moment from the night. Speaking directly to Stan Kroenke, a prominent owner known for investing heavily in his franchise, Prescott made a clear prediction — that the Cowboys and Rams will face off again, this time with far more on the line, in the NFC Championship Game. This statement serves multiple purposes. For one, it signals confidence in Dallas’ ability to rise to the top of a fiercely competitive conference. It also serves notice to the Rams and the rest of the NFC that the Cowboys are serious contenders who will not be overlooked.
In the larger context, Prescott’s declaration is emblematic of a shifting mindset within the Cowboys organization. For years, the franchise has been criticized for not fully capitalizing on its potential, with some observers questioning whether the team had the championship culture necessary to consistently succeed in the playoffs. Now, there is a renewed sense of urgency and belief. The Cowboys’ front office has made key moves in recent years, including shoring up the coaching staff and adding complementary players to bolster depth. This, combined with Prescott’s leadership and the core group of players hungry for success, has created a palpable energy around the team.
Moreover, the NFC itself is in an interesting phase. While teams like the Packers and 49ers remain competitive, there is room for new challengers to emerge. The Rams, despite their pedigree, have undergone roster changes and coaching adjustments that could create openings for others. The Cowboys, with their blend of talent and veteran presence, are positioning themselves to seize those opportunities. Prescott’s statement, therefore, is not just a boast — it reflects a realistic assessment of the landscape and Dallas’ readiness to claim its place among the elite.
Historically, the Cowboys have a legacy of success to draw upon. Their five Super Bowl titles and numerous playoff appearances have cemented the franchise as one of the NFL’s greats. The 1990s were a golden era with stars like Troy Aikman, Emmitt Smith, and Michael Irvin leading the charge. Since then, while playoff appearances have been frequent, advancing past the divisional round has been elusive. This has fueled the drive for redemption and reclamation of glory.
The 2025-2026 season presents a prime opportunity for that redemption. Dak Prescott is entering a mature phase of his career, combining experience with peak physical condition. His chemistry with his offensive weapons is strong, and the Cowboys’ coaching staff has demonstrated adaptability and a commitment to building a balanced, resilient team. This foundation is critical in a league where injuries, momentum, and mental toughness often determine postseason success.
The Cowboys’ fan base is also deeply invested in this narrative. Fans have endured heartbreaks and close calls, but they remain loyal and passionate. Prescott’s public confidence has energized supporters, igniting hope that this season could finally be the one where Dallas breaks through to the NFC Championship and beyond. The phrase “America’s Team” carries weight, and the Cowboys are intent on living up to that billing.
Of course, challenges remain. The NFL is unpredictable, and injuries, matchups, and in-game decisions can all impact outcomes. The Rams, as Prescott’s intended opponents, are formidable. They possess a strong defense, an innovative offense, and a coaching staff with postseason experience. Facing them in a high-stakes game will require Dallas to bring its best effort on all fronts. The journey to the NFC Championship is never easy, and the path is littered with talented teams hungry to claim the conference crown.
Yet, Prescott’s statement encapsulates the Cowboys’ mindset: no fear, no hesitation, and a clear target in sight. This bold proclamation serves as motivation not just for the team but for every Cowboys fan watching and hoping for a return to glory. It’s a rallying cry that the Cowboys are back in the conversation, ready to fight for their place in NFL history once more.
In conclusion, Dak Prescott’s confident message to Rams owner Stan Kroenke is more than just words. It is a statement of intent from a Dallas Cowboys team determined to end a decades-long absence from the NFC Championship Game. With a talented roster, experienced leadership, and a renewed sense of purpose, the Cowboys are poised to make a deep playoff run in the 2025-2026 NFL season. Whether they meet the Rams in the NFC Championship remains to be seen, but one thing is clear — the Cowboys are ready to chase their destiny and reclaim their status as a powerhouse in the NFL. For fans and players alike, this season is about more than just wins; it’s about proving that Dallas belongs at the top once again.
